The President of HTC America, Jason Mackenzie, has shown its positivism after the launch of the new HTC One (M8) that has already come to the market with certain operators in selected markets, thus anticipating Galaxy Samsung S5.
So much so that during an interview conducted Thursday Mackenzie launched a direct blow to Samsung and its characterization as a company that spends money on advertising and marketing, however, when it comes to the truth are “cheap plastic” products.
HTC It has confirmed that it doesn’t have the budget than its rivals for these tasks of marketing and focus on launching a product with a finished differentiator and quality:
In the words of Mackenzie:
“I think they (Samsung) play its trump card: they say, ‘we have a lot of money, go out and paint the world blue’.” And I think that is apparent when you take a look at this product… If you want to buy a product made with cheap plastic, there is the solution for you. “But we are going behind a different customer, someone who wants the best.”
As you can see we are back to a battle dialectic on material manufacture and, on this occasion, HTC boasts its terminal HTC One (M8) with an aluminium finish in the wake of the traditional HTC One against the finish of Galaxy S5.
¿And you prefer what? Equality of price and design features which eligiriais:?Plastic or aluminum?.